SuperHungry Doing Some SuperWork!
No flowery marketing double-speak here.. none.
They let their portfolio of great video speak for itself.. well-done.
Swing by and check-out these folks from Santa Monica.
Archive for July, 2006
RocketBoom Soap Opera - Playing the Game
The RocketBoom saga is spreading - predictably - across the web like wildfire. While we don’t pretend to have any insider scoop on what’s going on.. it would seem that speculation is the the point. Lets face it folks, if it walks like a duck and talks like a duck then it’s prolly gonna quack! Remember, this is the same cheeky crew that carved new turf by putting their ad op. on ebay for the highest bidder.. slick move.
Lets boldy suggest now that this little exercise in gaming the wagging tongues, you’d think that some would know better, will end up with the founders kiss and make-up program live from the west coast sponsored by any big brand white knight in shining Gucchi sunglasses.
All the chattering classes are driving brand recognition and no doubt new traffic to see what all the fuss is about. However, the Sr. industry watchers like Terry Heaton and Mike Davidson for example have posted more grounded opinions on this one. So begins the dog days of summer.
Meanwhile here’s Amanda Replacement via the OfficePirates.. 
Digital Magazines Adding Flash Video Goodies
The folks over at Texterity.com have been doing some good work migrating mainstream media publishers content into web ready e-zines. We just noticed they put together a Great Example for Sports Illustrated 2006 Swimsuit issue which includes several of their famous (and popular!) behind the scenes video clips. Tough job searching for cool video #_#
According to the site; Published Web Format (PWF) provides a flexible approach to presenting information using standard HTML and Javascript, with underlying SVG and XML data structures.
The future of rich-media digital publishing would seem up for grabs and we are looking forward to see what the Adobe absorbed Macromedia divison will finally roll-out someday soon.
LuLu.TV Offering Pro Paid Vlogger Model
If creators of homemade Internet video get tired of producing something for nothing, they can post their work on Lulu.tv. Bob Young, the chief executive of Lulu Enterprises who also started the open source software company Red Hat, said Lulu.tv was an experiment inspired by the traditional television broadcasting world, where the networks buy shows from producers, and shows succeed or fail based on the ratings.
The Web site, which lets people upload and watch video clips, said last week that it would begin charging a $14.95 monthly fee for a “pro” account and putting 80 percent of that money into a special fund. Each month the money will be distributed among the video creators, with the biggest share going to the person who attracted the most viewers.
Free accounts with fewer features will be available, but those users will not share in the revenues. To get the process moving, the company is priming the pot with $5,000.
Full Story Via: NYT
Submit your Rage video to CNET
If you’re ready to drop-kick your cell phone, throttle your DVR, or throw your MP3 player in the toilet, CNET has the therapy you need. They want you to make a video rant about technology that enrages you. It’s called RAGE, and we’ve all been there. Submit your clips — no holds barred!
A good example of mainstream media sourcing user generated content
Web Video News Coming in Waves
Mike Arrington at Tech Crunch always has some great digs on the web 2.0 space and with streaming video (finally) blazing into the mainstream he has posted a few good pointers there over the last few days.
+ PalTalk is set to go live with a new social networking service designed to be a proof of concept for the inclusion of video chat in social networks.
+ Wurld Media announced that it has signed deals with three major TV and movie studios to offer episodes of popular television programs for download through its peer-to-peer client.
+ ShopWiki will announce today another step to expand their service’s offerings. The company will pay users $50 per video for the first 500 submitted product review videos selected for inclusion on the site.
+ Guba.com through its deal with Warner, Guba will initially sell almost 200 movie and television titles ranging from new releases to classic television content like The Jetsons.
Steve Rubel at Micro Persuasion also had a cool vlog tip for a new site called Sixty Second View that will feature brief interviews on media, PR, marketing and more with the content all shot using a mobile phone.
Meanwhile, the folks over at Cnet must have been smoking something warming up in their offices for 4th of July festivities a bit early to run this Is YouTube a flash in the pan? story based on views from IDC research analyst Josh Martin. Considering the recent article in The Economist about Rocket Boom** and noting the massive difference in traffic when we compare their 300,000 daily unique visitors to You Tubes 6 Million unique it would seem quite obvious there is potential for some ad revenue there.
**Has Amanda really become UnBoomed..?!?
