Branding Yourself at 10 MPH



Hunter Weeks and his friend Josh Caldwell quit their cushy 9 to 5 job so that they could follow their dream, which was to get a sense of America and today’s American Dream. The way Hunter and Josh planned to accomplishing their dream was to travel across the U.S. (from Seattle to Boston), but instead of walking, driving, or flying, they decided to do this journey on a Segway.

Hunter and Josh did this journey with very little money and because of this they struggled. But this didn’t stop them from them reaching their dream, they kept at it and figured things out on a shoe string budget. They turned their weaknesses into strengths by leveraging the media, which allowed them to get press in outlets such Wired, LA Times, Washington Post, The Pheonix, CNet, Boston Globe, and the Denver Post. Instead of complaining and making excuses these two individuals accomplished their dream while becoming somewhat famous.

Via QuickSprout

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