YouTube’s New Ad Model(s)
YouTube has created a new advertising concept called participatory video ads. Each day at YouTube’s home page, one video ad will be featured. It will rise and fall based on its own entertainment merits, judged by users. The participatory video ad, which visitors must click on to view, is one way the company is demonstrating how it plans to do Internet advertising differently.
To understand the power of the new medium, Kingdon points to this sample Sony commercial for its new TV, which has had more than 3 million viewers.
“How much money do you think advertisers would pay to get 3 million people to see and comment on your advertising?” said Kingdon, who declined to say how much. “Where else can advertisers get that immediate feedback? This starts to leverage the full potential of what is very new on the Web, which is a video community site.”
Paris Hilton has also launched a participatory video commercial advertising her debut album. People who click on it will be lead to her own channel which she will update with new videos and added features such as interviews and scenes behind making videos.. hmmm. They can subscribe to her channel and find out videos that she likes.. Hmmm! 
Via: Mercury News
Did Google Pay Too Much for YouTube?
The landmark announcement on October 9 that Google would aquire Youtube for $1.6bn in stock has rocked the internet video world. Predictably there has been alot of discussion about the deal - ALOT - but how does one decide if they paid too much..?!? When the rumors started swirling around,
Hey Guys, Plenty to See on Savvy TV
Over 50,000 articles onsite, a fast-growing social networking Friends community where you can join forums and groups and message other members; and thousands of videos on just as many topics of interest to men. The site also features tasteful, non-nude pictorials and full length interviews with some of the
Karl X Johan – Flames (dir. cut)
Director / Editor: Gustav Johansson
DP: Niklas Johansson
Prod. comp: Camp David Film
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gustavjohansson.com
Producer: Erik Torell
1st assistant director: Niclas Larsson
Prod. Manager: Nathalie Cohen
Makeup: Madeleine Gaterud / Magnolia
Stylist: Meghan Scott
Models: MIKAS / ZAP MODELS
Thanks to Dagsljus.
Buy Karl X Johan - Flames on iTunes
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Open.your.eyes
Open.your.eyes
:: Editing/Grading : After Effects
:: Camera : Canon 5D Mk II
:: Lenses : Canon 16-35, 50, 100, 70-200
:: Slider : Glidetrack
:: Models : Justine & Arnaud
:: Music : The Cinematic Orchestra
Production : NedeCast: Camille Marotte
Panel of Web Community Founders
Guy Kawasaki moderated this panel at the CommunityNext conference with the founders of six very successful web properties; hi5, Suicide Girls, Slide, HotorNot, PlentyofFish and Fark. If you’d like to learn how these companies became successful without “proven teams, technology, or business models,” you’ll love this video.
Gone Are the Days of Youtube’s Video Monopoly
Wildscreen.TV lets video creators cash in, not sell out and offers 100% Ad Revenue to their users if they place their own ads on their custom channel. The new source for watching and sharing videos in HD-Quality - about music, theatre, dance, art and creative shortfilm. It is, as its
MyABC to Deliver Free Ad Supported Web Video
ABC will offer ad-supported shows via a new service called MyABC, Disney CEO Bob Iger told analysts and investors during a recent Bear Stearns presentation. According to Variety, Iger said the site would sell new ads for the broadband versions. No time frame or titles yet. Once again, he reminded
Dating Advice From Swimsuit Models Part 1. (Sponsored)
Dating Advice From Swimsuit Models Part 1. (Sponsored)
Pat and David get plenty of advice and not much else.
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Video: For new Marines, no shortage of role models
As a new class of young recruits graduate on Friday, the first female Marine to become a lead commander in a battle zone reflects on what it means to be a Marine in the United States today. NBC’s Mark Potter reports from Parris Island, S.C. (Nightly News)
Dating Advice From Swimsuit Models Pt. 2 (sponsored)
Dating Advice From Swimsuit Models Pt. 2 (sponsored)
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The guys find out what Sarah really wants: Neither of them.
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