Yahoo Buys Maven Networks for $160M
As reported on eFlux Media:
Applying the well-known saying: buy or you’ll be bought, Yahoo Inc. got back to business Tuesday after rejecting on Monday, Microsoft’s $44.6-billion takeover bid and announced it had purchased a broadband video start-up, Maven Networks Inc., for $160 million. Six-year-old Maven Networks, in Cambridge, Mass. include customers as CBS Sports, Sony BMG and TV Guide and is specialized in helping Web sites show online video and insert advertisements in those clips. This will expand Yahoo’s existing relationships with web publishers. In fact, Calif.-based Yahoo is not at its first acquisition of this kind. It is already known that Yahoo also bought firms like BlueLithium and Right Media Inc., also online advertising networks.
Whew.. that was a nice — quick — ride!
Do-It-Yourself Web Video Syndication
Multichannel news posted this interesting platform and technology comparison between upstart Maven networks and Brightcove. Note one of the key differences in the respective business models is starting price and therefore the customer target.
Maven’s pricing starts at $5,000 per month for a one-year commitment, which includes 500,000 video
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One Man – One Year – A World of Conflict
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