Yahoo Buys Maven Networks for $160M


Yahoo Buys Maven Networks for $160M

As reported on eFlux Media:

Applying the well-known saying: buy or you’ll be bought, Yahoo Inc. got back to business Tuesday after rejecting on Monday, Microsoft’s $44.6-billion takeover bid and announced it had purchased a broadband video start-up, Maven Networks Inc., for $160 million. Six-year-old Maven Networks, in Cambridge, Mass. include customers as CBS Sports, Sony BMG and TV Guide and is specialized in helping Web sites show online video and insert advertisements in those clips. This will expand Yahoo’s existing relationships with web publishers. In fact, Calif.-based Yahoo is not at its first acquisition of this kind. It is already known that Yahoo also bought firms like BlueLithium and Right Media Inc., also online advertising networks.

Whew.. that was a nice — quick — ride!

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Time Warp
Future :: TVtrip.com Uses Video Revolution for Travel
Past :: NBC Division Acquires Web Video Site LX.tv

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