The Machine is Us/ing Us
Last Wednesday, Michael Wesch posted this five-minute clip, set to techno music, to help explain Web 2.0. As part of an article that is intended to appear in a journal of anthropology, Wesch created the video to appear on the publication’s Web site. “I was trying to explain this stuff in the traditional paper format, and I thought, ‘This is ironic,’ I can illustrate this much better in a video.”
The difference between HTML and XML, the formation of blogs and the nonlinear quality of digital text are topics addressed in Wesch’s piece. The title, “The Machine is Us/ing Us,” is a reference to a point made in the video — that we are teaching our computer new ideas every time we click on a link. As Wesch says: “The more we are aware of the machine, the better we can make it serve us.” And as he writes in the video, “Digital text is no longer just linking information. The Web is no longer just linking information. The Web is linking people.”
Via: Inside Higher Ed.
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